As if the craft beer craze isn’t enough, look what we have here.
Craft sodas have been around for a long time, but they are usually found at specialty shops. Now, Pepsi is bringing craft sodas to the mainstream. Oh my!
Yes, Pepsi has introduced its 1893 line of craft sodas. Original Cola and Ginger Cola are both available.
You know by now how we feel about pretentious stuff. We don’t like it. That’s why we are called FEWD Snobs. The word “snobs” is ironic, get it?? Sure you do!
That said, it is our job to review stuff for you. We’re trying to help you here, people! So, we are going to take a look at each soda. Aren’t we kind?
First of all, we aren’t sure exactly what Pepsi is going for here. Who is the target audience? It isn’t the retro crowd. As you know, retro sodas have been out for quite some time. Although originally intended to be limited time deals, they have been around for years. The retro cans and logos are used, and the soda is made with real sugar. We don’t think that is the crowd Pepsi is aiming for. Sure, the look of the can is old-fashioned with the old Pepsi logo. And the name is a nod to Pepsi being founded in 1893. But with the pretentiousness of it (we’ll get to that later), the look, and the shape of the cans, we figure this is for a different crowd.
Who else would this be marketed to? Millennials are the schmucks buying up all the craft beers, and walking around like they are soooo kewl. You can bet that is the target audience here.
Ugh. Enough already.
Still, as our duty to you, here we go…
Get a load of that. It is boldly blended with Kola nut extract. And a touch of aromatic bitters. Good lord. We are shocked that real sugar is being used. Oh, that’s right, millennials like pure shit. No artificial sweeteners here!
Once we got done puking from the pretentiousness of it all, we poured it into a glass.
The initial flavor of the Original Cola is pretty standard. We don’t taste Kola nuts. What the hell is a Kola nut, anyway? The initial flavor then fades in to a rather sharp flavor. It is certainly stronger and less sweet than regular Pepsi. There is also an aftertaste that lasts. It is a strong aftertaste that lingers. Frankly, we don’t like it. It is too harsh.
Overall, we don’t get this at all. If it isn’t bad enough that it is made just to be cool, it doesn’t even taste good. Failing.
The ginger taste hits right away. Then, you taste the cola. It is a strong ginger flavor, but not so strong that it is unpleasant. It has a fresh ginger flavor. It isn’t sweet like commercial ginger ales. It is more like a craft ginger ale. The aftertaste isn’t as overbearing as the Original Cola is. There is definitely a ginger flavor that lingers, but it isn’t necessarily a bad flavor.
And there you have it.
Overall, we like the Ginger Cola much better than the Original Cola.
For our purposes, we can really only see this stuff being used for one thing. Mixed drinks. We can see putting whiskey or rum in it, and having a pretty decent drink. This is about the only purpose we would have for it. After further investigation, we found a video on Pepsi’s Facebook page that shows a guy putting it in a mixed drink. Nifty. Maybe Pepsi knows the only way to drink it is with booze!
We had a hard time finding the 1893 colas in our area. Conveniences stores and Wal-Mart don’t seem to be carrying it here. We found it at Dillon’s (our local grocery store). In our store, the cans are sold individually for $1.69 each. Keep in mind, the cans are 12 ounces. So, it is more expensive than regular soda. Not by much, though. We think the value is ok, we suppose.
Overall, we like the Ginger Cola better by far. But, we wouldn’t bother to buy this stuff again. The only thing we can see using it for is mixing with booze. Meh.
You can have it, millennials.